LifeWear Technologies

Life Wear Teams with The Color Run to Deliver 5,000 Cold Packs

April 1, 2017


Life Wear Technologies


Contact: Tracy Cardozo
Phone: (877) 833-3324

(April 1, 2017) – Life Wear Technologies, the manufacturer of CryoMAX 8-hour cold packs, has teamed with The Color Run to deliver nearly 5,000 cold packs to Color Run participants throughout the country.

Life Wear will be at five Color Run events in the Midwest and Northeast throughout the summer, offering free cold packs to participants in the “happiest 5K on the planet.”

Participants can receive a free cold pack, already frozen, by visiting the CryoMAX bus, a 40-foot Winnebago branded with all of Life Wear’s products. The CryoMAX bus will be in the finish line area at the following Color Runs:

  • St. Louis – April 22
  • Chicago – June 4
  • Hershey, PA – June 18
  • Philadelphia – June 25
  • Burlington, VT – Sept. 23

The CryoMAX bus is traveling around the country, distributing free cold packs at local road races, triathlons and other sporting events. The tour, which started in April, will visit more than 30 cities, educating consumers on CryoMAX’s patented technology that delivers soothing, therapeutic cold for up to 8 hours.

About The Color Run:

Founded in 2011, The Color Run is now the largest running series in the world. “The Happiest 5K on the Planet” has been experienced by over 6 million runners worldwide in 35+ countries, and continues to be a leader in the fun running space.

About Life Wear Technologies:

Life Wear Technologies, LLC was established in 1974 as one of the original manufacturers of sports medicine products. Today, Life Wear Technologies is a leading supplier of both private label and branded sports medicine products sold in chain drug, food and mass merchant retailers. Life Wear Technologies manufactures CryoMAX Cold Packs, ThermalMAX Heat Packs & TriCalm steroid free anti-itch products. For more information visit

Life wear Technologies. Supports For Life.